Join the 6th International Whole Grain Day celebration, hosted by MEP Sebastian Everding. This event will be an opportunity to explore the vital role of promoting healthy and sustainable diets that incorporate whole grains, emphasising their importance in tackling diet-related health issues. Panellists will discuss how whole-grain foods can be essential to a balanced diet, while also addressing the notable gap between current consumption levels and recommended intakes. Initiatives to improve whole grain uptake and nurture healthier generations will also be addressed, highlighting collaborative efforts among policy makers and producers. Additionally, a panel of industry experts and farmers will discuss their initiatives aimed at fostering a competitive and resilient whole grain future.

We invite you to join us as we celebrate whole grains all around the world. See each event’s details below for more information and links to register. 

A diet low in whole grains is the second greatest dietary risk factor for death according to the 2017 Global Burden of Disease study, and yet whole grain consumption continues to fall well below recommended levels in most parts of the world. Whole grains are key to healthy diets at every stage of life, and research shows that introducing whole grains at a young age helps establish healthy habits that can last a lifetime. Whole grains are also an excellent sustainable food choice – they have minimal environmental impact, are nutritionally dense and weather resilient, and can be stored for long periods, making them a natural staple of most diets around the globe. 

On 19 November 15:30-17:00 CET, the WGI and a host of global leaders will convene at the EU Parliament to explore the vital role of educating children and young people about the benefits associated with whole grain consumption and ways to inspire them to integrate these nutritious choices into their daily diets.

Embracing Whole-Grain Foods for healthier generations

Tuesday, November 19, 2024 3:30 PM | (UTC+01:00) Amsterdam, Berlin, Bern, Rome, Stockholm, Vienna

#SwitchToWholeGrains Challenge

The European Food Information Council (EUFIC), supported by the Whole Grain Initiative, is launching a social media challenge, "#SwitchToWholeGrains" to inspire European citizens to integrate more whole grains into their daily diets.   

Join us as we support your journey towards healthy eating and provide valuable information on the numerous advantages of whole grains! 

How to participate: 

There are infinite ways to include more whole grain in your meals, whether by swapping white basmati for brown rice or choosing a non-traditional baguette. It's all about making these simple switches!  EUFIC can provide you with a comprehensive list of whole grains, and tips to increase your intake.

To participate simply: 

1. Take your smartphone and document your whole grain swaps! 

2. Post them on social media using the hashtag #SwitchToWholeGrains and tagging @EUFIC and @eatwholegrains.  

You can watch the recording of the 2023 Whole Grain Day Webinar at the button, and you can view the final slide deck HERE.